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The biggest single reason visitors do not stay at a Website is that it takes too long to load - that is the time it takes for the page to appear on the computer screen. The site needs to be designed around the premise of 'loading' as quickly as possible.
To achieve this, we will ensure a strong text base for the pages (text loads very, very quickly). When graphic images are used, we will tailor them to be the appropriate size and structure to ensure that they load within an appropriate timeframe.
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Higher Search Engine Rankings |
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Search engine positioning will be considered and the site will be developed with special techniques to highlight key words for search engine bots, as the recent search engine technologies are more intelligent. The separation of content and presentation makes the content represent a larger part of the total file size. Combined with semantic markup this will improve search engine rankings.
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Your website should be easy to browse allowing the visitor to obtain information with minimum effort. Both site structure and visitor comprehension are contributing factors to the ease of navigation. Our designs also consider the visitor's familiarity with the web to assure that even a person using the internet for the first time can browse your website with relative ease.
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An Internet site today represents the first contact point for many prospective clients. It is, in a nutshell, showing how professional a company is, and what kind of attitude they have in selling themselves. In full consultation with you, we will discuss the interface and layout of the site with you, to ensure the site is attractive, appealing and reflects the appropriate image.
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The website needs to be easily extendible; whether static or dynamic, the website's functional capacity can be easily increased. This is a key factor when developing platforms.
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Simpler Adaptation & Maintenance |
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A semantically marked up document can be easily adapted to print and alternative browsing devices, like handheld computers and cellular phones, just by linking to a different CSS presentation file. You can also make site-wide changes to presentation by editing a single file.
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Accessibility & Compatibility |
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Different users use different operating systems, web browsing applications and internet connections. Although a few brands and technologies are used by the majority of your site visitors it is important that you web site is accessible to other sophisticated and developing technologies. We will test the site with many different browsers to ensure that the vast majority of visitors can see the site quickly and easily. When you use defined standards and valid code you future-proof your documents by reducing the risk of future web browsers not being able to understand the code you have used. |
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